Chicago | The Windy City
Wave® Petunias
For this project I was tasked with formulating and implementing the overarching strategy for the Beyond the Bloom hashtag, while also overseeing the successful deployment of a wide range of promotional campaigns ranging from social media, display advertising, to email marketing and print collaterals.
Client
Ball Horticultural Company
Year
2023
campaign collateral
Logo created for the client’s major sponsorship event
Display Ads
Social Ads
Emails + Print Collaterals
Click the image to see it in fullscreen mode.
Final Thoughts
The campaign was so successful that we extended our efforts to commission a local artist to create a larger-than-life mural in the Batavia neighborhood of Chicago. You can check out the landing page here: Going #BeyondtheBloom to learn more about the mural.
Click the image to see it in fullscreen mode.
Click the image to see it in fullscreen mode.